Japanese vending machine offers free drinks for watching ads

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Japanese vending machine offers free drinks for watching ads

In a marketing case that just sounds too good to be true, vending masters Apex Corp. have purportedly laid out plans that will bring free or subsidized non-alcoholic beverage to thirsty consumers who are willing to watch a 30-second commercial before partaking. Aiming to launch next month in Japan, the MediCafe project will give users the option of plunking down the ¥70 ($0.58) to ¥120 ($1) required to purchase an item, or watching an advertisement for half a minute while the machine dispenses their liquid of choice. It was noted that not all drinks would be free, as some advertisers would only be offering up discounts in exchange for your attention, but this still sounds like a much more legitimate way to receive gratis soft drinks than other alternatives we've seen.

$7.50/Hour wage.

Vs

$1.00/30 second ad
=$120/Hour sitting around watching ads at a vending machine followed by reselling the drinks

I can see the potential abuse with this.

[Spit_swallower]

Well that is nifty . good for those summer months I guess .

[Fadingz]

I can imagine some people pull up chairs and sit in front of the machines...

[jonc2006]

oh man i thought i ment "free drinks" not "free drinks". goddammit.